Tell a Friend
Contact Us
So Smart! StorePlay & LearnAbout So SmartWhat's NewHome
the creators

Alex Tornek – Co-President and C.E.O.
Ms. Tornek founded So Smart! Productions to fulfill a glaring need for well-designed, quality learning tools for young children. Her unique education and work experience has enabled her to develop innovative learning products for a growing market that has come to include kids of all ages. She has more than 15 years experience in the fields of art and psychology, as a scientific researcher, painter, illustrator, and now as the creative visionary for So Smart! Productions.
BS, University of Pennsylvania, Psychology
MS, University of Miami, Clinical Psychology
Doctoral work in Early Childhood Development
Published author of numerous papers on Early Childhood Development

Scott Tornek – Co-President and C.E.O.
Scott Tornek shared his wife's vision for the development of specialized programming for children, and joined the company soon after its founding. Mr. Tornek’s experience in film and television production, combined with his writing and business experience, has been instrumental in developing the highly successful products at So Smart! Productions.
BA, University of Pennsylvania, International Diplomacy
MBA, The Wharton School at the University of Pennsylvania
Film and television production for Viacom and Universal
Published author, including Gannett and Knight-Ridder
Former strategy consultant for PriceWaterhouseCoopers

Matthew Tornek - Creative Director
Matthew Tornek, age 7, precedes his reputation as a prodigious creator in both the arts and crafts. His favorite mediums have evolved from fingerpaints and popsicle sticks, to interconnecting structural plastics. Matthew has a passion for animated media, using his knowledge of both classic and current kids’ shows to render insightful direction on the current projects here at So Smart! His future plans include playing in the famous World Cup soccer tournament, reading to his baby sister, and brushing his teeth before bedtime.

Kaely Tornek - Operations Director
Kaely Tornek, age 2, runs the daily operations at So Smart! Productions. Her duties include scheduling meals, naps and most importantly, playtime activities. Many believe the foundation for her executive skills are rooted in her management experience at home: caring for an ever-growing family of animals (mostly stuffed bears and monkeys, as well as some human dolls); and organizing her collections of seashells, soap bears, and her brother’s chess pieces. Her future plans will focus on housing a diverse array of live animals, such as insects, birds, dogs, cats and possibly a baby gorilla. Over time, she hopes to attend veterinary school.

 

So Smart! is a leading series of award-winning educational videos, DVD’s, books, music CD’s, gift sets and activities for babies, toddlers and preschool children. If you have any questions about our company or products, please call us toll-free at 1-800-663-2741 or email us.

© 2006 The Baby School Company, Inc. d.b.a. So Smart! Productions. All Rights Reserved.